Some sites get tons of search traffic from Google each day (think of Wikipedia, Amazon, IMDB…), while others are struggling to show up in the SERPs (Search Engine Result pages).
The Website Authority Checker helps you to quickly check the authority of a website to give you a very strong indication how well a website can perform in Google.
Google PageRank is no longer supported, because Google announced they won’t update this metric any more.
To research the SEO strength of an competitor in the organic search results.
To know the value of new links pointing to your website.
Domain authority is a metric, developed by SEO, to predict the ability of a website / domain to rank in search engines.