TikTok has been creating a buzz in the last few years and continues to with it’s whopping 500 million growing every day.
Let’s recap, Tiktok was launched in 2016 as a video platform where people could share and edit videos.
To get an insight as to why most promoters and influencers are taking to TikTok, it’s important to understand that the consumer chart indicates most of the customers are from the younger generation.
Nonetheless, one of the unique aspects of the app that make it an attractive tool for influencer marketing is that you dot nee to follow anyone to get a piece of the experience.
The content will be displayed in full screen much like how Instagram stories are displayed and are skippable.
The brand takeovers are exclusive to one brand every day.