Later, with the advent of documentation, came watermarks that were used on paper for official purposes.
Initially, there was limited availability of products and services.
The logo forms the first impression of your company in the minds of the consumer.
The graphics, type, color scheme, the image in the logo are just not mere elements, they have a meaning to them.
But, Can the same logo benefit the business throughout the changing times and years?
A single curved line that goes thicker at one end, officially known as “the Nike Swoosh.” Nike used to include its name with the Swoosh but the distinct shape works on its own – minimalism at its finest.
Logos are the visual icons representing brands, organization, companies, and other institutes.
Go for the right one, and your brand name will soon be the most popular name.
You must have graphics skills and a precise knowledge of which graphic designs bring customers, both online and in the actual world.
“Symbolize and summarize.” – Saul Bass
If a logo is not memorable, it can have an influence on the global success of your company.
Recognize that logos are used in various forms and sizes and on various platforms so all the detail will be wasted.
Bright colors, better font, proper techniques are all added to glorify any logo.
It has been an unanswered question of ‘what kind of logo will make a mark?’ A logo ensures the people what kind of product is the company serving.
However, they have a huge mark.
This logo subtly shadows up, and that creates a whole modern different aesthetic.
Want to create a pretentious scientific look on the logo?
It has become a trend since they are done by using some random shapes and imagery and made into a picture with bright colors.
As 2018, is going by and 2019 is around the corner, everyone must be ready to welcome it with full heart and soul.
There must be a resolution along with promises that need to be done with ourselves in order to achieve goals and targets effectively and efficiently.Trends and tradition will also change in logo designing industries and following will be trends that will take over in the year 2019:Bright Colors,Multi-Color Gradients,Metallic Logos,Geometric Shapes, Bright Colors:Use of bright colors has always been among the top logo design trends for so many years and it will definitely remain at the top for several years possibly.
It is because using vibrant combinations of bright colors in a logo makes firm and attractive due to its the ability to be easily adapted to different kinds of brands.
More importantly, Bright colors reflect your emotions in a logo.Multi-Color Gradients:After the amendment in Instagram’s logo, using gradients in logo designing becomes a trend and it’ll dominate in 2019 also.
Gradients really proved as a solid graphic trend for the past few years.
This is the reason why they have made their way to designing a logo as well.Metallic Logo DesignsAlthough metallic logos are not new in logo designing trends in the year 2019, it will be among the top and dominating logo designing trends because they’ll spread to different industries as well as leaving jewelry brands apart.Geometric Logos:As it is said that, In geometry, each shape has a meaning.
The Abstract logo is a logo that uses a symbol or icon to represent a brand.
It deliberately uses colors, shapes, and forms to create a symbol to attain its effect.
The following are the traits that abstract logos have –
The goal of any business is to create a space in the mind and heart of their customers.
This type of logo helps in creating this emotion and leaves a lasting mark on the customer.
The abstract logo creates curiosity that leads to more brand search and more brand recognition.
Now, the logo should also have the capacity and characteristic to be dynamic.
Customers make a very first impression of their brand’s “persona” just in a matter of seconds of watching or even glancing at logo design.
These logo designs describe the identity of the brand, invite the general public to engage with the brand, set the brand separately from their market competitors, and inspire the loyalty of the customers.