Responsive web design will deliver the right kind of user experience. The responsive design feature has been gaining popularity ever since Google has updated its responsive design policy. According to Google, if the website is mobile-friendly, it will boost the search engine ranking of the site.
Responsive design features a site system that reacts to the size of the user's screen. It generally optimizes users' browsing experience by creating a reactive and flexible web page. With an increase in the use of web applications and the internet, having a responsive web design is essential for business.
If you want to switch from static/traditional web design to responsive web design, then getting in touch with a web design company in Surrey can help.
Business Advantages of Responsive Web Design
1] Increase in Mobile Traffic
Almost 80% of people use mobile browsing today. With an increase in mobile traffic, it is important to have a mobile-friendly web design. This will help increase the number of visitors on your site, which will benefit the growth of your business in the long run.
2] Boost For SEO
SEO plays an important role in digital marketing. Responsive web design will give a boost to SEO as well. If your website is responsive, it will rank better in search results. The high ranking will then increase traffic which will boost your sales.
3] Lower Bounce Rate
Do you know the bounce rate also affects the ranking of the site? That’s right! If your website is not compatible with all devices & browsers or it takes time to load, it will lead to a higher bounce rate, which will affect the site’s ranking.
This will lead to potential users going to your competitors website which will affect your overall sales. A responsive website will reduce the bounce rate and will make your site load faster. Responsive design also makes a site easy to navigate.
4] Easier to Manage
If you have a website design for every device, then it will be tough to manage. The technical part of your site will be difficult as well. With a responsive design feature, you'll just have to manage one site. The user will experience a desktop design on a desktop and a mobile-friendly design on a smartphone. This will make management easy and save time as well.
5] Improved User Experience
If the website design is responsive, it will lead to better user experience. If a user finds it hard to navigate your site or have to use a zoom function, then it will be a major turn off.
If your sites adjust and scale according to the device, it will create an impact on the user. As the user won't have any issue to access links, buttons, and sections on the site, it will help improve the overall user experience.
6] Improved Conversion Rates
A responsive website helps you reach a larger audience. This will help to increase leads. With an increase in traffic, it will also increase the conversion rates of the site.
A user always expects easy navigation and user-friendly site design. Responsive web design will cater to the needs of your target audience. If the web design is flexible, it will also attract new users to your site.
7] Consolidate Your Analytics
If you have a single responsive design for your site, you don't have to consolidate the analytics of the site. You don't need to track individual user journeys, conversion paths, and other directions. Google Analytics has a feature of optimized responsive reporting. You can track the user's interests and other factors just through one single analytics.
#Conclusion
Responsive design lets you stay updated with online trends. With an increase in Smartphone use and other gadgets, it is important to have a responsive design for your website.
Have a great looking, responsive web design that sells, built for you at a fixed price.
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Nowadays, people talking of responsive web design.
Firstly, what is responsive web design?
For each and every screen size, it is pretty difficult and not feasible to create a separate version.
As a result, visitors will stop using the websites which will not support their devices.
So, if there any alternate option to overcome this concern?
Yes, answer to this question is Responsive Web Design, which this article is going to address for web designers.
Integrating functions to suit the preferences of sellers, dealers, and end customers have their hurdles in terms of system integration.
A smartphone-compatible, responsive website might take years to develop.
Also, it is essential to make it compatible across platforms to suit every screen size and technology.
Check out how to get through!
A few simplistic minds might support going for responsive web design believing that certain demographics still prefer to explore the content through mobile browsers.
However, you can ascertain that today’s young age group of 18-35 have immense penchant for using relatively minimalist version like mobile apps to interact with brands.The dilemma as to which one would be highly beneficial can be addressed by focusing on pros and cons of both approaches.
In the end, you will realize that ambitious entrepreneurs who wish to capture the widest target market may opt for both device-friendly web design and mobile apps at times.We are going to unearth solid reality raging around this dilemma.
Let’s start by penetrating the actual potential of these digital concepts.The divide between Mobile App & Responsive WebThe major difference between a mobile app and a responsive website is that website is optimized specially for ease of browsing on mobile device and has compact version of desktop website content.
This means less involvement of human force and lean budget.Easy updates and bug resolution Mobile app updates require users to download a new version on and off.
Google appreciates such web portals that offer smooth user experience and rank them n top of the search results.ConsLack of intuitive experienceIn mobile apps, UI and UX design practices are different which produces variety of look and feel for users with diverse tastes and preferences.
Free Business WordPress theme is responsive and Google mobile friendly as well
Coded as per Codex standards set up by the WordPress.org theme review team
Coded as per compliance of theme check plugin and exploit scanner
Services section nicely shown in the homepage
More sections and font options available in paid theme
Free business WordPress theme has single color scheme change option with more in paid version
