E-commerce platforms have democratized businesses by reducing the cost of doing business. You can set up your online shop without a physical store location and sell all kinds of products. However, as a small business, your needs are different. These are the factors you need to consider before choosing an e-commerce platform for your small business:
- Cost and Scalability - Depending on the size of your business, the cost of e-commerce can be anywhere between free to thousands of dollars. Fortunately, you get a trial period, to figure out the features and decide what’s best for you. If you are an established retailer, Magento is one of the best platforms for you. Since the software is free, you can hire Magento development services to quickly get your website online.
It also offers seamless scalability as your business grows. Magento doesn’t keep you stuck in a fixed plan and you can add more features and develop your website as your customer base or volume grows.
- SEO - As a small business, you want more people to find you online. Hence, the e-commerce platform you choose must have built-in SEO tools that simplify your work. You should be able to change your URL according to the name of your products and blogs. This gives a boost in Search Engine Optimization and pushes up your rank on the search results. The platform should also give you the option of changing the meta description so that you can show the text you want on your Google listing. Fortunately, some of the best e-Commerce platforms like Magento, Shopify, WooCommerce have that feature.
- Website Speed - If you sell physical or digital products on your website, you will probably upload ample images and videos on your website. Hence, you need a platform, that is quick and doesn’t sink your traffic due to inconsistency. Your customers are going to take their business to the competition if your website takes too long to load. Popular e-commerce platforms like Magento allow you to optimize your website to achieve that. Even the Magento development services you hire would advise the same and their first step would be an update to Magento 2 if you’re on the older version.
- User Experience - For the best user experience, you want your website to deliver a good user experience. While Magento requires coding knowledge for customization, it also allows for more flexibility, unlike Wix, BigCommerce, or 3Dcart. With Magento development services, you can make your website highly responsive and user-friendly so that your potential customers can easily navigate it and search for different products they need.
- Mobile-friendliness - More consumers are owning smartphones every day and the majority of customers are making their online purchases via their phones. That’s why you need a platform that will be mobile responsive and efficient on small screens. A significant portion of your sales would depend on that.
For your small business, Magento is one of the best platforms that give you the right balance of flexibility, integrated features, extensions, and scalability. You can get the most out of your budget.
What is an Outsourced eCommerce business?
From cloud migration to Magento support, website design to digital marketing, providing customer support, and handling payments — we tap into every business sector so you can focus on your core functionsFinal ThoughtseCommerce Outsourcing advantages certainly override a few obvious disadvantages.
You can avoid those ‘few’ disadvantages by taking enough time to understand how your potential outsourcing partner operates their business
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Mage Monkeys (https://www.magemonkeys.com/) takes a comprehensive approach to provide high-quality Magento Development Services.
Our Magento developers keep up-to-date with the complexities of the Magento platform and apply their expertise to provide easy-to-use solutions for your online business.
The latest Magento 2 version - Magento 2.4.2 was released on 09, February 2021.
Read what's new in this version and make your Magento store even better.
Migrating Magento versions from Magento 1 to Magento 2 sounds like an inconvenience to a task.
Magento 2, the eCommerce world has shifted more and more toward this Magento version, instead of the old and slow Magento 1.
