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In this guide, you will learn how to customize product description mentioned on the Label when using WooCommerce UPS Shipping plugin. We will discuss a unique case where an online seller wants to hide certain sensitive information from the label.
The Business Case – Customize Product Description
UPS label provides essential information that enables both you and the delivery agents to process shipments faster. It contains various important information such as shipping address, delivery service name, estimated delivery date, shipment weight.
The product description, a necessary piece of information when it comes to delivering items, is also present on the label. However, certain businesses would rather prefer not to display certain product information on the label.
Businesses that deal with items that are sensitive in nature, like legal documents or medical products, often choose to conceal most details from the outer world. In such cases, it makes sense to hide the information from the label or package receipt.
We had a similar experience where one of our customers wanted to remove specific information from the label. Let’s check out his query to understand the case better.
I don’t know if you have plans for this in the future but it would be very very helpful if there was a way to customize what was printed on the label. My client sends medical products and because of its sensitive nature, they do not want the product description or the phone number listed on the label. I have manually removed these from the labels via editing the plugin code but this needs done every time there is an update. If this could be added as a plugin option in the future that would be amazing. Thanks!
Solution using WooCommerce UPS Shipping plugin
Being intuitive and flexible as it is, the WooCommerce UPS Shipping plugin is capable of allowing users to make certain changes in the label.
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This could be the name of your product, its description, a call out to a visitor, what your customer reads as they checkout or just the words that come up when they first enter your online store.
You engage digitally with your customers in four different stages during their online buying process.
Studies now show that over half of the visitors that come to your page will spend less than 15 seconds looking at it.
However, there are some general considerations to keep in mind that will serve you well and help you create more impact with your messaging and copy.
No self-serving sales pitch to promote your product, please!
You will build trust in your business by putting the power of choice and understanding in your customer’s hands.