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All About Ads Manager Instagram

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WeCodeFuture
All About Ads Manager Instagram

Do you know how to use Ads Manager Instagram? Is Ads Manager an Instagram tool? Let's find out in this article:


Ads Manager Instagram is a tool present in Facebook, but don't worry if you have a Facebook Page. You can easily start Instagram ads, or if you already have a business Instagram account, you can claim it while creating your campaign ad in Ads Manager.


Ads Manager is a Facebook tool that provides the features of creating, buying, and managing Instagram campaigns. In addition, you can run Instagram ads in the Facebook ads manager. Are you surprised to hear this? Of course, but this is true because Facebook owns Instagram, and that's why both applications work flawlessly using a single Ads Manager.





Types of Instagram Ads


The various types of Instagram ads are -


  • Image Ads
  • Stories Ads
  • Video Ads
  • Collection Ads
  • Shopping Ads
  • IGTV Ads
  • Carousel Ads
  • Explore Ads
  • Reels Ads


From the above list of Instagram ads, you can choose the ad format that best fits your business goal. In addition, every Ads format has its selection of call-to-action options.


Things to focus on for Choosing the Best Instagram Ad Type


Choosing the best Instagram marketing techniques for Ads type comprises five steps - Research, Business Goal, Targeting, Creative, and Tracking.


1. Take deep research on your Competitors.


Researching your competitor is all about analyzing what your competitors are doing, their ads types, call-to-action, etc. For this, visit your competitor's Instagram account and inspect all these things.


2. The Goal of your Business


Determine the objective of your Instagram business or campaign -


  • You want to increase your brand awareness.
  • You want more of your app installation.
  • You want to engage more people with your post.
  • You want to increase your sales, etc.


3. Reach Out you Target Audience


This step is about finding your target audience to help you achieve your business goal. So, try to find out the best audience interested in your product. For example - The custom audience who already visited your website, the Lookalike audience who can be your regular customers, etc.


4. Build Your Instagram Ads


It includes creating creative images, videos, slogans, and call-to-action that grab your audience's interest in it. So try to build an Instagram ad that is more creative and unique.


5. Conversions


It provides the facility of direct sales action on your Instagram ads, such as adding payment info.

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