Market-Overview
Children’s cosmetics are makeup kits aimed at children and preteens and contain similar products marketed to adults. Brands are taking the first step in creating an impression on young consumers to stay relevant in their later years. The global Children’s Cosmetics industry report by Market Research Future (MRFR) contains drivers and challenges for the industry during the period of 2020 to 2026 (forecast period). The COVID-19 pandemic and its impact has been described in detail.
Market Scope
The global Children’s Cosmetics industry is estimated to register a CAGR of 6.79% to reach a staggering value of USD 1,795.15 million in value by 2026. The large value can be attributed to the large disposable income allocated for children by their parents. Awareness of cosmetics and their subsequent use by children can bode well for the market. Marketing campaigns by cosmetic manufacturers implying the use of natural ingredients, variety of colors, new package designs, and economical prices can attract consumers and bolster market demand.
Presence of social media sites and influencers on these sites advocating its safe use and consumption of digital content by children due to easy access to electronic devices can drive the market sales over the forecast period. Entry of startups into the marketspace are giving the market a level playing field and lowering prices as a result.
However, the presence of asbestos fibers in children’s cosmetics can restrain the market.
Key Players
Klee Naturals, Little Cosmetics, Nanjing Miss Beauty Cosmetics Co., Ltd., Candy Color Cosmetics, Townley, Inc., L’ORÉAL S.A., Puttisu-USA, and Foshan Akia Cosmetics Co., Ltd. are key players of the global Children’s Cosmetics industry.
Market Segmentation:
The global Children’s Cosmetics industry is segmented by product type, category, and distribution channel.
By product type, the market has been segmented into beauty kits, lip products, face products, eye products, and others. The ‘others’ segment includes body glitter, hair chalks, nail polish, and makeup removers. Face products comprise blushes, foundations, and others. Eye products include mascaras, eyeshadows, and eyeliners. Lip products are further segmented into lip glosses, lipsticks, and lip balms. Among products, the beauty kits segment dominated the global Children’s Cosmetics industry with a market share of approximately 50.08% in 2019. The dominance of the segment is due to the increasing demand for beauty kits.
By category, the conventional products segment dominated the Children’s Cosmetics industry with a market share of 66.77% in 2019. However, the organic and natural products segment is expected to record a CAGR of 7.45% during the forecast period. This can be attributed to the products marketed at tweens and impressionable effort of online Ads.
By distribution channel, the global Children’s Cosmetics industry is segmented into store-based and non-store-based. The store-based channel is further segmented into specialty stores, supermarkets & hypermarkets, and others. The store-based segment dominates the sales of children’s cosmetics worldwide. This is attributed to the availability of various retail outlets for acquiring children’s cosmetics. Establishment of supermarkets & hypermarkets and specialty stores has resulted in the dominance of store-based channels. The store-based channels segment is projected to remain dominant during the review period.
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Regional Analysis
Geographically, the global Children’s Cosmetics industry has been categorized as North America, Europe, Asia Pacific (APAC), and Rest-of-the-World (RoW).
Europe had dominated the global market accounting for the largest share in 2019. Germany dominated the European market, followed by the UK and France. The large amount of pocket money given to preschoolers and tweens can influence the penetration of the Children’s Cosmetics industry. This can be attributed to easy access to the Internet and online presence of children aged 10 and older.
North America held the second-largest share in the global market in 2019, wherein the US was the largest country-level market, which is projected to remain dominant during the forecast period.
Asia-Pacific is projected to register the highest CAGR of 7.15% during the forecast period. This can be attributed to the large consumer base in the region, especially in China and India. Marketing of products such as perfumes for generation Alpha are likely to culminate in high returns for the global Children’s Cosmetics industry till 2026. Establishment of beauty salons for children as exemplified by Shiseido owing to purchase of beauty and skincare products and huge purchasing power can positively impact the market.
NOTE: Our Team of Researchers are Studying Covid19 and its Impact on Various Industry Verticals and wherever required we will be considering Covid19 Footprints for Better Analysis of Market and Industries. Cordially get in Touch for More Details.
The Global Children’s Cosmetics Market is projected to exhibit a significant CAGR of 8.66% from 2019 to 2024 to reach a market value of USD 23.57 Billion by the end of 2024.
The growing demand for different types of children’s cosmetics among customers is offering lucrative business opportunities to market players, thereby encouraging innovative product launches.The global children’s cosmetics market has been segmented based on category, product type, distribution channel, and region.Based on category, the global children’s cosmetics market has been segmented into organic and conventional.Based on product type, the global children’s cosmetics market has been segmented into face products, eye products, and lip products.Additionally, the lip products segment is expected to register the highest CAGR during the assessment period.
There are several lip products are available in the market, including lipsticks, lip balms, and lip gloss.
Market players are offering numerous colors and innovative packaging in lip products, which helps them to easily attract the attention of children.Based on distribution channel, the global children’s cosmetics market has been bifurcated into store-based and non-store-based.Get a FREE Sample Copy of Report @ https://www.marketresearchfuture.com/sample_request/8236There are a variety of cosmetics available for children offered by various players in the global market.
The demand for children’s cosmetics is primarily determined by the appearance and quality of the products.
The popularity of organic cosmetics is increasing among customers due to the growing awareness about the effects of chemical products on the skin; due to this, most of the market players are providing chemical-free cosmetics or cosmetics with natural ingredients.The global children’s cosmetics market has been segmented, by region, into North America, Europe, Asia-Pacific, and the rest of the world.The European children’s cosmetics market is expected to dominate during the forecast period due to presence of major cosmetics manufacturers and the high spending power of customers in the region.
The cosmetics market is distinct in that it necessitates a great deal of flexibility from cosmetic packaging producers.
This means that your cosmetics business equipment must be versatile and able to accommodate the assembly and/or distribution of any product.
When it comes to cosmetics conveyance and packaging solutions, there are various material handling automation aspects that must be included in your course of action.https://postpear.com/the-importance-of-warehouse-management-system-for-cosmetic-industry/
