Mobile apps are no longer an option but a necessity for every business - startups and established companies. They are becoming an indispensable part of our lives that help in transforming the way businesses work. Talking about mobile app development, two platforms dominate the apps i.e. iOS and Android.
Choosing between the two can be tricky for many business owners, which is why having a brief idea about the two platforms is essential. Before you hire the experts of iOS or Android Development Company, let’s see things you must consider to help you choose the suitable app platform for your business.
Top Aspects to Keep in Mind before Choosing iOS or Android
- Right Audience
We all know that Android is more popular among users and has a larger market share as compared to iOS. However, iOS users belong to the groups that spend more contributing to 80-90% of total revenue from in-app purchases, especially if your target audience is in the US. Ensure that you know your target audience before you choose between the two platforms. Choose Android if you are targeting users with a lower budget and iOS for higher spender groups.
- Platform Versions
Another aspect is the platform version and whether it matches the hardware or not. Android apps can be accessed by different smartphones from multiple manufacturers, making it hard to ensure that your app works perfectly on all devices with different Android versions. On the other hand, iOS apps only run on Apple’s smartphones, making it easy to run the app without any device proliferation.
- Screen Resolution and Device Size
One factor that can impact the app's success is screen and device sizes. It is vital as screen sizes will decide how your app will look for different users on multiple devices. Keeping the focus on UX design is very important, which is why you must ensure that you take the time to research and make the app design as per the findings.
- Data Security
Another crucial aspect is the security concerns as many of your users may hesitate to use your app if their data are not safe with you. Make sure that you avail trusted iOS and Android App Development Services built by experts that have good knowledge of security standards while building apps. Google follows no checking policy for Android apps which can be a drawback as it may compromise data while iOS follows the strict security guidelines before any iOS app is released on the App store.
Final Statement
Hopefully, you must have got an idea about the pros and cons of each mobile app platform. The first thing to do is to know about your business requirements, target audience, and budget properly, which will help you decide whether to go for Android or iOS.
If you need a consultation with experts, feel free to connect with the app developers of a reliable Android or iOS App Development Services and make the right choice to build a dedicated mobile app for your business needs.
