Yoga Mat Market size was valued at US$ 22.62 Bn. in 2022. Offline, one of the segments reviewed in our reports dominated the Yoga Mat Market.
Yoga Mat Market Overview
Yoga Mat Market 2021 report by Maximize Market Research is a comprehensive analysis of the market, including its regional insights, changing trends, industry environment, and key players. The report is based on both primary and secondary research, and the results are presented in a logical and easy-to-understand format.
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Yoga Mat Market Scope
MMR's research provides a comprehensive overview of the Yoga Mat market, identifying the leading global companies based on factors such as volume, value, market share, strategies, and industry growth. The research also offers strategies for existing and new market entrants, and is expected to help businesses improve their market position. The report includes market revenue by region and country, as well as segmentation by type and end users.
Yoga Mat Market Segmentation
In terms of Material, the PVC sector held a 41% market share in 2022. Materials made of polyvinyl chloride (PVC) are less expensive than other materials. PVC is increasingly in demand and is readily available in a variety of sizes and colors. These elements are fueling the segment's market expansion.
Through the projection period, the rubber segment is anticipated to rise at a CAGR of 3.7%. Due to their eco-friendly qualities, polyurethane (PU) rubber mats are growing in popularity. PU is a lightweight, biodegradable material. Through the anticipated time, these factors are anticipated to fuel the market growth of the category.
In terms of Distribution Channel, the Offline sector held a 60% market share in 2022. increased customer penetration and retention, a vast selection of products, and the ability for customers to physically inspect products before buying them. It is anticipated that additional department stores would advertise the goods in Tier II and Tier III cities. These elements are fueling this segment's market expansion.
Through the projection period, the online segment is anticipated to develop at a CAGR of 6%. Due to the increased usage of the internet and smartphones, it has expanded significantly. The ability to compare costs, a large selection of products, and availability 24 hours a day are the primary drivers of the expansion of online shopping. Additionally, the majority of retailers, like Manduka and Lululemon.
1 Global Yoga Mat Market, by Material (2022-2029)
• PVC
• Rubber
• Others
2 Global Yoga Mat Market, by Distribution Channel (2022-2029)
• Offline
• Online
3 Global Yoga Mat Market, by End User (2022-2029)
• Yoga & fitness clubs
• HOUSEHOLDS
• OTHERS
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Yoga Mat Market Key Players
1. Lululemon
2. Manduka PROlite
3. Jade Yoga
4. Hugger Mugger Para rubber
5. PrAna Revolutionary
6. Gaiam, Easyoga
7. HATHAYOGA
8. Kharma Khare
9. Hosa Group
10. Yogabum
11. Aerolite
12. Aurorae
13. Barefoot Yoga
14. Keep well
15. Khataland
16. Microcell Composite
17. Yogarugs
18. Copeactive
19. Yogasana, A. Kolckmann
20. JiangXi Lveten Plastic
21. Liforme
22. Starlight Yoga
23. Bean Products
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Regional Analysis
The report is focused on the five most important regions for the Yoga Mat market: North America, Asia Pacific, Europe, Latin America, and the Middle East and Africa. These regions are responsible for the majority of the world's Yoga Mat consumption.
Key Questions answered in the Yoga Mat Market Report are:
- What is Yoga Mat?
- What is the forecast period of the Yoga Mat Market?
- What is the competitive scenario of the Yoga Mat market?
- Which region held the largest market share in the Yoga Mat Market?
- What are the opportunities for the Yoga Mat Market?
- What are the restraining factors in the Yoga Mat market?
- Who are the key players of the Yoga Mat market?
Key offerings:
- Market Share, Size, and Forecast by Revenue|2022-2029
- Market Dynamics- Growth drivers, Restraints, Investment Opportunities, and key trends
- Market Segmentation: A detailed analysis by Yoga Mat#
- Landscape- Leading key players and other prominent key players.
- Price Trends
- Key Opinion Leaders Offerings
- Government Initiatives
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