The U.S fashion ecommerce market comprises of various products such as apparel, footwear, cosmetics etc. sold through online channels. These products cater to the daily fashion needs of consumers and offer convenience of shopping from home.
The U.S fashion ecommerce market is estimated to be valued at US$ 108.01 Bn in 2023 and is expected to exhibit a CAGR of 6.2% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market key trends:
One of the key trends driving the growth of the U.S. fashion ecommerce market is the penetration of online shopping. There has been a significant rise in the number of people shopping online owing to the convenience it offers. Online retailers provide wider choices of products along with offers and discounts which attract more customers. Additionally, improved logistics and supply chain networks have ensured faster delivery of products. Rise in smartphone and internet penetration have further supported the growth of fashion ecommerce. Online retailers are focusing on enhancing their mobile interfaces for an improved user experience on phones. These factors are expected to boost the online fashion sales in the country over the coming years.
Segment Analysis
The U.S. fashion ecommerce market is dominated by the apparel sub-segment, which accounts for more than 60% of the total market share. This is because apparel is considered a necessity in daily life and has a high demand and replacement rate. The other major sub-segments include accessories, cosmetics, and others. The accessories sub-segment holds the second largest share owing to the rising popularity of fashionable accessories among consumers to complement different outfits.
Key Takeaways
U.S. Fashion Ecommerce Market Demand is expected to witness high growth over the forecast period. The market size is projected to reach US$ 108.01 Bn by 2024, expanding at a CAGR of 6.2% during 2023-2030.
Regional analysis
The Western region dominates the U.S fashion ecommerce market and holds over 40% of the total market share. This can be attributed to high urbanization and high disposable income levels in states like California, Washington resulting in high online shopping penetration for fashion products. States like New York and Texas are also major revenue generators for the market.
Key players: Key players operating in the U.S. fashion ecommerce market are AngioDynamics, Inc, C.R. Bard, Inc, Teleflex Incorporated, B. Braun Melsungen AG, Medtronic Plc, Vygon Ltd., Cook Medical, Inc., Argon Medical Devices, Inc.,ICU Medical, Inc.,Theragenics Corporation, Becton, Dickinson and Company,icumedical, Polymedicure, Lepu Medical Technology (Beijing) Co.,Ltd., VOGT MEDICAL, Gilead Sciences, Inc and ZOLL Medical Corporation. These players are focusing on expanding their product portfolios and investing in R&D to come up with innovative products.
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