Google has introduced machine learning into Google Ads. Known as smart bidding, it now offers you the option to take advantage of this machine learning to target your ads to your ideal customer. Find out more about how Google Ads smart bidding uses machine learning.
Is Google smarter than you?
Google has introduced machine learning into Google Ads.
Known as smart bidding, it now offers you the option to take advantage of this machine learning to target your ads to your ideal customer.
Find out more about smart bidding strategies in this Google Ads tutorial.
Listing advertisement – Listing ads are text ads that appear at the top of Google search results pages.
Review of CPM bidding – You can pay for ad impressions in viewing range, not on a cost per click.
With bidding of viewing range impression cost (vCPM), payment will be made for 1,000 advertisements displayed in the viewing range.
Placement bid – As with keyword valuation methods, if your ad is performing well on a specific placement, you may consider raising the bid for that placement.
Select Bids in Other Ways
You can also set bid adjustments.
